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Poster Barack
The Use Of Viral Marketing In The Obama Campaign I
Barack Obama's campaign for presidency was remarkable in many ways, but in this series of article we will focus on the use of viral marketing to generate support and increase his visibility. Some of those viral marketing campaigns were not directly executed by the Obama publicity team, but we will include them nonetheless.
-The "HOPE" Poster
This turned out to be one of the most iconic viral messages of the campaign. Designed by Shepard Fairey and sold on the streets independently from the official Obama campaign it was immediately a big hit among Obama supporters. The Obama campaign then officially commissioned other versions of the poster. The Poster spread virally all over the internet becoming synonymous Obama's presidency campaign.
-The "Great Schlep"
Another unofficial campaign, this time in the form of a video made by actress and comedienne Sarah Silverman, urging young Jews to visit their grandparents and convince them to vote for Barak Obama. The video was very popular and received 7 million views in two weeks.
-Video Game ads
This time the Obama team was behind this viral marketing move. The ads reminded the players that early voting has begun. By buying ad space inside nine popular games, Obama became the first presidential candidate to advertise inside video games.
-The Obama in 30 seconds contest
Obamain30seconds.org hosted a contest where users were asked to submit videos 30 seconds long about Barack Obama. The contest attracted a lot of attention. Users submitted 1,100 videos. The prize? The winner gets to see his video on TV. More publicity for Obama!
In our upcoming articles we will show more of the ingenious Obama viral marketing campaigns, stay tuned to www.doubleurincome.com
About the Author
At Double Your Income, you can find free online advice on Internet Marketing, along with more specialized consulting services to your small and medium sized online business in Egypt and the Middle East that are customized to perfectly suit your business' needs and goals.
Obama Joker socialism poster denounced as racist, is it?
A poster depicting President Barack Obama as Heath Ledger's "Joker" character from "The Dark Knight" has sparked controversy after it appeared on the streets of Los Angeles.
http://www.telegraph.co.uk/news/worldnews/northamerica/usa/barackobama/5973064/Barack-Obama-Joker-socialism-poster-denounced-as-racist.html
Siobhan it's a dunces hat that why it has a D on it!
Obama is a racist. As the white, conservative mother of black/Mexican/white children, I know a racist when I hear one. So is his buddy, Henry Louis Gates. Don't let these two Ivy League-educated, erudite, distinguished black men convince you that only whites can be racists. Believe me, these two men are the worst kind of racists: black and elitist.
According to the Oxford English Dictionary, a racist is someone who believes "all members of each racial group possess characteristics or abilities specific to that race, especially to distinguish it as being either superior or inferior to another racial group or racial groups." When Sgt. Crowley investigated a possible burglary at Prof. Gates' Cambridge home last week, Gates met a white cop at his door and evidently assumed Crowley was a bad cop, a rogue, a racist cop who would treat him differently than any other suspected perp, just because he was black. That's racism. o_O
WWE Capitol Punishment Official Poster - Barack Obama Featured!